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The protection offered by a registered trade mark is defined by the particular goods and services for which it is registered. But how broad can a trade mark specification be? Too narrow and you risk having no control over the use of your brand in closely linked goods or services, and with little wriggle room for protection as you expand your offering. Too broad and you run the risk of having the trade mark registration challenged.
A recent court ruling in the Sky v SkyKick litigation sheds light on how to navigate this difficult area.
Richard Plaistowe comments here.
Senior Legal Adviser
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