Agriculture Act 2020: What does it mean for you?

Food inflation & apples, IGD global retail trends 2023, Competition & Markets Authority to scrutinise green washing in the food & drink sector, greenwashing litigation and the prospect of EU 'green claims' legislation, Fairtrade new online map launched, ASA advertising rulings on unsubstantiated claims, and identifying ads. Finally, 6 additional standards to be added to Defra's Sustainable Farming Incentive

This proposal represents a seismic shift into defined recycling requirements, specific targets and mandatory standards across Europe by way of the use of a Regulation.  It is likely that even companies outside the EU market are likely to follow these requirements.  It is recommended companies affected should take a proactive approach engaging across their sector and via the use of strategic impact assessments. In this way businesses may best understand their packaging portfolios and be able to develop robust packaging strategies that will contribute to preparing to comply with the objectives of the draft regulation.