As we move towards an increasingly connected future in transport, vast amounts of data are being collected and shared. This raises real concerns about privacy - a report by Deloitte suggested that 64% of consumers now consider privacy of data a key factor when purchasing a car. Trustworthy stewardship of data is now a hot topic in the automotive sector.
Data trusts are being developed to address these issues. Although in the early stages of development, these offer a solution to the most pressing privacy problems.
Ruth Andrew considers the pros and cons of the different ways of structuring a data trust, and how to achieve appropriate engagement from stakeholders: Data Trusts for the Automotive Sector.